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The objective of a CEM strategy is to integrate customer centricity as a part of a business' DNA.

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Recent Blog Posts

5 Mar
2015

How Customer-Centric is Your Organization?

To provide superior customer service you need to start at home. By creating a customer-centric culture from the CEO down to your customer-facing employees, you will develop customers for life. Being customer-centric starts by placing the customer at the center of a c ...
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26 Feb
2015

How Tibble v. Edison Teaches Us the Advantages of an Employee Reward P

This week, the U.S. Supreme Court takes on the case of Tibble v. Edison International, which could impact the way millions of American employees save for retirement. The case of Tibble v. Edison seeks to put pressure on companies to cut costs that go along with 401(k) r ...
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