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NorthFace ScoreBoardSM Award Program

Omega established The NorthFace ScoreBoardSM Award program in 2000, the first program in the service industry to recognize organizations who not only offer exemplary service to their customers, but who center their very existence on a deep commitment to consistently exceeding customer expectations. Other organizations have since introduced similar customer satisfaction recognition programs.   Each year, some 200 projects, many international in scope, are judged from roughly 60 companies based in the US and abroad.  From this group, approximately 20 companies qualify to receive the award, and many are repeat winners.

Award recipients qualify by having measured their customer satisfaction levels throughout the calendar year in such categories as technical support, field service, sales process, account management and training.  The award recipients are those who, based on survey responses from their own end users, achieved a 4.0 or above out of a possible 5.0 score in the categories measured.
Omega's market research indicates that achieving a 4.0 rating or above over an extended period of time is clear evidence of building customer loyalty. This is the level that essentially locks-in profitable long-term customer relationships and significantly raises the bar for your competitors.

The NorthFace ScoreBoard winners receive a formal letter from Omega, congratulating them on earning this high honor.  We also recognize winners at a formal ceremony each year as the highlight of Omega's annual SCORE Conference.  Many winners request a subsequent ceremony at their place of business, so more company executives and employees can feel the pride and sense of accomplishment from their hard work.

 

As the only award of its type determined by customer responses, the NorthFace ScoreBoard Award is the "Oscar" of the customer service industry.  It's clear proof that the company has built a world-class customer service organization, so the winners make a point of leveraging that accomplishment in their marketing programs.


 

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